Evolution of Running Shoes

For centuries, running has been one of the world's most popular sports, and millions of people still go for a run several times a week. In recent years, a good pair of running shoes has become increasingly important for improving performance and preventing injuries. In this blog post, we'll tell you more about the evolution of running shoes and what's important today when choosing a pair.

The history of running

Running is one of the oldest sports in the world, although the earliest forms of running are not considered a sport but were likely primarily focused on survival in the hunter-gatherer era. After all, prey had to be caught, danger had to be escaped, or food and shelter had to be found. Later, running became a social and ceremonial activity and became an important part of the classical Olympic Games. The Romans also organized running competitions. Modern running began to take shape in the 19th century when the first running competitions were held in England. In the centuries that followed, running became increasingly popular, and good footwear became increasingly important for athletes.

The first running shoes

In the mid-19th century, running became increasingly popular, and the sport truly began to take shape. Simple leather shoes with spikes and rubber soles were used for running during this period. Despite the fact that the first running shoes offered little support and cushioning, the sport still grew in popularity. Fortunately, the running shoe has undergone a true revolution over the centuries, so that today, there is a perfect running shoe for everyone.

Developments of running shoes in the 20th century

In the 20th century, several pioneers, such as Adi Dassler (Adidas) and Bill Bowerman (Nike), started a true revolution in running shoes. They and others introduced groundbreaking innovations, such as:

• Different shoes for different distances: different shoes were introduced for both sprint and long distances to meet the specific needs of the athlete.

• Improved cushioning: New materials such as foam rubber and gel ensure better shock absorption and improved walking comfort.

• More stability and support: the running shoes have been given arch supports and other elements to conform better to the foot and prevent injuries.

• Lightweight materials: The use of synthetic materials and advanced fabrics makes the shoes lighter and more flexible.

Revolutionary running shoes from ON Running

The 20th century laid the foundation for the modern running shoe. The early 21st century saw little development in running shoes. This changed in 2009, when the story of ON Running began. The story of ON Running began with professional triathlete and six-time Ironman champion Olivier Bernhard from Switzerland. He was frustrated by the lack of innovation in the running shoe industry and found most shoes too heavy, inflexible, and unnatural. While running in nature, he noticed how comfortable and efficient it was to run barefoot. This inspired him to create a shoe that mimicked the feeling of barefoot running while also offering sufficient protection and support. After various experiments, the prototype of the ON Running shoe, with its familiar hollow tubes under the sole, was created. This prototype later became known as the CloudTec shoe. These shoes were officially launched in 2012 and quickly became a hit with runners seeking a natural and comfortable running experience. The brand is based on three core principles:

• Natural walking: the shoes promote natural foot movement to prevent injuries.

• CloudTec cushioning: hollow tubes in the soles of the shoes provide optimal cushioning and resilience.

• Speedboard: a stiff plate in the sole provides energy return.

Over the years, On Running has continued to innovate, introducing models for various running profiles and distances. The brand's popularity also grew as top athletes and other celebrities were featured. For several years now, renowned Swiss tennis player Roger Federer has been a shareholder and brand ambassador for ON Running. On Running has grown into a globally recognized brand in the running world and continues to evolve to offer the most comfortable running experience.

ON Running running shoes at Tip de Bruin

At Tip de Bruin, we're proud to offer a diverse collection of ON Running shoes. Our selection includes not only ON Running shoes , but also comfortable sweaters and sweatpants to complete your workout outfit! Tip de Bruin is the perfect place to buy new running shoes. You can easily order online, but you're also welcome to visit our store in Amsterdam . We offer a variety of styles to try on, ensuring you find the perfect shoes for your feet. See you soon at Tip de Bruin!